13 April 2010

A blog NOT

Last night I published a blog post, complete with photo, from the supposed point of view of my great aunt, Miss Beulah Johnson, discussing the "hat ritual" as outlined in Frances Benton's 1956 book, Etiquette: The complete modern guide for day-to-day living the correct way. Then I decided it was too kitschy and forced. So, I deleted it. The idea is no. 4 on my list of blog topics as noted on my 2 April post. But after giving it a "test drive," I decided it's just not going to work. That's not to say I wouldn't want to share some of Benton's advice — I find the book fascinating! From hat rituals, to glove guidelines, to matters of form regarding engagement and marriage — I wish I could share it all with you. Perhaps, from time to time, I'll pull out some choice information from the book, but I'll do it in my own voice. Not that I wouldn't appreciate what Great-Aunt Beulah would say — she was all about style: the right hats, gloves, coats — even her car. So very different from my grandmother's side of the family. Maybe some pictures will come up from time to time as well.

This is what I call the "blog shakedown" period — like the trial run of a ship before setting out on a long voyage. Thanks for hanging on for the ride!

04 April 2010

"Branding Bhutan" — or the story of a "Trek through Time"

The 19 February issue of Science includes an article on Bhutan titled, "Improbable Partners Aim to Bring Biotechnology to Himalayan Kingdom" (v. 247, p. 940-941). Reading it over lunch the other day, I thought, "Hmmm... well, that's interesting." Then I read a subheading on page 941, "Branding Bhutan." "Wow," I thought, "we have come a long way since 1974." Is this good or bad? Or neither? Is it just the natural course of things in a country both protective of its borders and open to change?

Just a little over 35 years ago, in October 1974, National Geographic featured on its cover a picture of a new leader coming to power in Bhutan. The cover caption read, "With his great-great-grandfather's five-colored scarf on his shoulders, 18-year-old Jigme Singye Wangchuck formally becomes monarch in the tiny kingdom of Bhutan. John Scofield's picture story highlights the color and enduring traditions of the sequestered nation."

A dusty copy of this issue remains on the bookshelf in the living room of my grandmother's house, though she passed on in 2003, and my aunt lives there now. An avid Nat Geo reader, my grandmother, Lillie Asmus, felt something in her heart shift as she read the article and took in Scofield's pictures. She had to go there, no matter what it took.

But Bhutan was closed to tourism — until young Wangchuck realized the potential benefits of well-regulated tourism. In 1975, upon permission from the king, a small party brought together by an up-and-coming adventure tourism company, then called Mountain Travel and now known as Mountain Travel Sobek, was allowed to trek this 38,394 km2 country.

My grandma was a member of that first group of American tourists. At 65, she was the oldest, and probably the most determined. Still recovering from a stroke she'd suffered six years earlier, she walked with a limp, and she'd lost her ability to take hand-written notes. Fortuitously for me, she carried with her the whole time a tape recorder, and each night recorded notes and impressions about the trek. She played those tapes for me back in 1992, and we spent several hours going over the events that touched her the most. On 28 June 1992, the Boulder Daily Camera published our account of her adventure in an article titled, "Trek through Time" (p. 1C, 3C).

The trip had multiple highlights, but I think the most significant one was the presence of Tenzing Norgay as sirdar (guide). Tenzing, you may recall, was the Nepalese sherpa who, with Sir Edumund Hilary of England, became the first man to reach the top of Mount Everest in 1953. Quoting from my 1992 article, "In countries like Nepal and Bhutan, and even India, Tenzing (who guessed his age in 1975 to be about 61 by our calendar) was revered almost as a legend."

My grandmother said that she liked Tenzing "instantly" and still blushed years later when she told me that after she presented the sirdar with a pair of mittens (knit by my aunt), "He kissed me on my cheek and gave me a big hug."

The group began the official trek in Paro, northern Bhutan. The tiny guest houses quickly set up for tourists could not hold the entire group, so grandma volunteered to take a tent. This was mid-January, but, grandma recalled, it felt to her to be the right thing to do because "Tenzing did it too."

The group's trek continued to Tiger's Nest (Taktsang), the ancient Buddhist monastery perched on the edge of a narrow, grassy cliff. It's a rather treacherous trail up to Tiger's Nest, and not for the faint-of-heart. For safety, the group was required to take to horseback (which frightened my grandmother more than walking), but when the horses could go no further, they made the rest of the approach on foot, down so many steps my grandmother could not keep count, and finally up again, into the temple.

After several days in Bhutan, the group returned to India, trekking through Nepal and Sikkim (now a part of India).

I'll save my grandmother's time in Sikkim for another post, but I will tell you she met the last king of that country, and we still have the ceremonial prayer scarf she exchanged with him before tea. And I'll also save the next part of the story — the 80-mile trek along the Nepal-India border and the visit to Tenzing's home — for another time. Then there's grandma's trek in the Scottish Hebrides. Oh, and I must tell at some point the story of her honeymoon, bicycling through Europe in 1935.

But back to Bhutan, and the Science article.

Thimpu businessman Wangdi Jamyang has teamed up with a British mycologist (Nigel Hywel-Jones) to "Brand Bhutan." That is, according to the Science article by Richard Stone, they're "crafting a business model for biotech in the kingdom." You see, among its many natural riches, Bhutan is the home of a fungus (Cordyceps sinensis or "yartsa guenbub" in Bhutanese) "that fetches outrageous prices as a Chinese medicine." Wangdi wants to trump the poachers coming in across the border, ensure that the fungus is collected without violating the country's "Buddhist reverence for the environment" (which is one reason behind keeping the country closed to tourists for so long), and, of course, keep the profits in-country.

According to the article, the decision by Bhutan's leadership to allow collection of the fungus each June has "pulled many rural Bhutanese out of poverty," with earnings in that one month surpassing "a year's income from yak herding."

It's a good idea. As biotech adviser Hywel-Jones notes, "The best ideas come when you're in a forest." Long before Bhutan allowed western tourists into the country, it was known as "Lho Men Jong, or 'Southern Land of Medicinal Herbs.'" Bhutan's relatively pristine countryside is flush with fungi. Those fungi, managed in Bhutan's farsighted manner, could provide opportunities for advances in medicine as well as increased financial "happiness" for the country's citizens.

Grandma sold her trekking boots back in 1990. If I had those boots here now, I'd look them over quizzically, wondering if they'd ever trod upon the insect fungus that now might be leading Bhutan into a future delicately balanced between protecting its soils and reaping its environmental rewards.

If grandma were here, she'd clap her hands together, smile, bow, and send her best wishes across the seas to the country that so touched her life.

02 April 2010

Titles, chromium & future blogs

I'm a fidgeter and a fusser, which made me terrible at painting because I kept piling color over color hoping to get it just right but instead creating a muddy, dirty canvas. I'm already fidgeting and fussing with this blog - note the title change to my 27 March post, among other things. I hope "once the dust settles," as they say, I'll have a better handle on how to write a more descriptive and compelling title and a clearer understand of how I want to structure each post.

I took one of those silly quizzes on facebook to find out which element in the periodic table I am most like. Came out as chromium, because, as the quiz said, I am "easily distracted by shiny objects." At first, I was rather irked by this conclusion, but when I thought about it, I realized the quiz was right. I am easily distracted. That's different than having trouble concentrating. I just concentrate on many things at once. I have a three-sided desk at work, and I work all three sides at the same time — proofreading on one side, reading and referencing on the other, and copyediting/computing in the middle. Other people I know who took the quiz came out as either gold or helium. Sounds nice, but in sour grapes fashion, I say, well at least I'm not a softy or a lightweight!

So, you may notice in my blog a little bit of jumping around from one subject to another – not some nice linear theme. I'm kinda hoping for the "Annie Dillard of blogging" award (if you've ever read her essays, you know what I mean).

I already have lots of ideas for future posts. The ideas are coming faster than the posts themselves, because I'm finding I have less time than I thought to put together "real posts of significance" each time I want to say something. I do have every intention to make good on the following themes:
1. The Dragonfly Wars theme as reflected in my Day 1 post (another riveting title);
2. Posts about what I'm reading and what associations I make from that reading to my "real" life;
3. Coming next (I hope): "Branding Bhutan and what that has to do with Grandma's Trekking Boots";
4. A side series: "Notes from Your Receptionist" — you'll be introduced to Miss Beulah Johnson, who will share excerpts from a 1956 guide by Frances Benton intriguingly titled Etiquette: The complete modern guide for day-to-day living the correct way.

It's going to be fun – at least for me. I hope it is for you as well.